Social Media Specialist

Nasr City, Cairo

20 minutes ago

Details

Experience Level1-3 Years

Education LevelBachelors Degree

Employment TypeFull-time

Salary1

User TypeEmployer

Description

position Overview: As the Social Media Specialist, you will be responsible for developing and executing social media strategies that elevate our brand and engage our audience. You will create compelling content, manage social media channels, and analyze performance metrics to drive growth and foster community engagement. Your role will be crucial in amplifying our travel brand's voice and connecting with our target audience. Key Responsibilities:- * Social Media Strategy: - Develop and implement social media strategies aligned with our marketing goals and brand identity. - Identify target audiences and create tailored content to engage and grow our social media following. - Stay updated on social media trends, tools, and best practices to keep our strategies current and effective. * Content Creation and Management: - Create high-quality, visually appealing, and engaging content for various social media platforms, including Facebook, Instagram, Twitter, LinkedIn, and TikTok. - Develop content calendars and manage posting schedules to ensure consistent and timely updates. - Collaborate with the design team to create graphics, videos, and other multimedia content. * Community Engagement: - Monitor and manage social media interactions, responding to comments, messages, and reviews in a timely and professional manner. - Foster relationships with followers and influencers to enhance brand loyalty and expand our reach. - Organize and manage social media campaigns and contests to boost engagement and drive traffic to our website. * Analytics and Reporting: - Track and analyze social media metrics to measure the success of campaigns and content performance. - Generate regular reports on social media activities, audience engagement, and campaign effectiveness. - Use data insights to adjust strategies and optimize social media efforts for better results. * Collaboration: - Work closely with the marketing team to align social media efforts with overall marketing strategies and promotions. - Coordinate with other departments, such as customer service and sales, to address any social media-related issues or opportunities. - Support influencer partnerships and collaborate with travel bloggers and industry experts to enhance our online presence. * Qualifications: - Proven experience as a Social Media Specialist or similar role, preferably in the travel industry. - Strong understanding of social media platforms, trends, and tools. - Exceptional writing, editing, and communication skills with an eye for detail. - Experience with social media management and analytics tools (e. g. , Hootsuite, Buffer, Google Analytics). - Creative mindset with the ability to generate engaging and innovative content. - Strong organizational and time-management skills with the ability to handle multiple projects simultaneously. - Knowledge of travel industry trends and audience preferences is a plus. * Education: Bachelor’s degree in Marketing, Communications, Media, or a related field preferred. *What We Offer: Competitive salary and performance-based incentives. Opportunities for professional development and career advancement. Creative and collaborative work environment.

Location

Egypt